Shah Rukh Khan adds Jonita, Shalmali Kholgade and more to UNIFYD festival line-up in Abu Dhabi

Shah Rukh Khan has added 12 more acts to the line-up of UNIFYD, the one-day music festival he is curating in Abu Dhabi, with tickets now on sale, Gulf News reported.

Joining previously announced headliners Arijit Singh and Karan Aujla are Jonita, Shalmali Kholgade, Patiala Mehfil, Simran Choudhary, Nooriyah, Curtain Blue, Tech Panda x Kenzani, Rusha & Blizza, Stick No Bills, BOH!B, Priyanka and Unnayanaa, Gulf News reported. Veteran singer Sonu Nigam will also perform a special set, which organisers say will be his first appearance at a music festival.

The festival takes place on March 20, 2027 at Etihad Live on Yas Island, with more than 15 artists performing across multiple stages, Gulf News reported. For Khan, the curator role marks a departure from his three decades on screen.

UNIFYD is produced by D’YAVOL Live with District, in collaboration with the Department of Culture and Tourism – Abu Dhabi and Miral, and in association with Emirates NBD, Gulf News reported. D’YAVOL Live is part of the D’YAVOL Luxury Collective, co-founded by Khan with his son Aryan Khan, Leti Blagoeva and Bunty Singh.

An Emirates NBD cardholder presale opened at 9.30am UAE time today on the District app and runs until 9.30am on October 20, when general sales open at 10.30am, Gulf News reported. Organisers have indicated plans to take UNIFYD to other cities after its Abu Dhabi debut.